Casey Reid — Interaction Design

Ecommerce Platform

Ecommerce Platform project preview
Final shipped design

Background

My Approach

Discovery

Facilitated analysis of 50K usage sessions, resulting in validated insights and team alignment.

Exploration

Starting with wireframes, I refined through critique cycles and stakeholder review.

Impact

40% improvement in task completion. Since shipping, we've measured 35% reduction in support volume.

Ecommerce Platform

Shipping quality design requires collaboration and iteration. I've learned that . The implications matter for teams and organizations.

Conclusion

Whether you're shipping your product, this principle applies.